Funky Monk Geofilter

Funky Monk is a new bar on Mill Ave here in Tempe, AZ. Mill has several popular bars so Funky Monk needs to do everything they can to market themselves as the hot new bar to party goers on Mill. I recognized this need quickly and approached them with an idea to help market their new business. I successfully closed the deal with them for a year long geofilter … and here is how I did it.

This all started about 5 weeks ago. I went to Funky Monk and noticed they did not have a geofilter so I took the liberty of designing them this one before I even begun the sale.

This was a very crucial step in the sale. If I walked into the bar and said “hey you need a geofilter” they request may have been lost forever … but I’m smarter than that and decided to go in with the design AND contract already in place so all I had to do was close the sale.

Anyways, the next time I came back to Funky Monk I had the design ready to go. As soon as the bouncer checked my ID I showed him the filter and said something along the lines of “dude how do you guys not have a geofilter … (showing him my design) … who do I have to talk to to get this live right now”. I spoke with clear conviction and he immediatly walked me over to the bar manager Erik.

I said the same thing to Erik with an insane amount of confidence and thats when I got my lucky break.

So Funky Monk is owned by a larger holding company called Square One Concepts that controls roughly 20 other restaurants. Zach who makes all the marketing decisions for their restaurants was there that night and Erik gave me a nice introduction to him and thats when I went into my pitch.

I said “you have got to be kidding me man, all these people in your new bar Snapchatting away and you aren’t capturing that through a branded Geofilter…. you have to be crazy”.  Then he said “I know we’ve been looking to get one”. As soon as he said that I cut him off and showed him my design. I said “Bro I got you covered, check this out… we need to get it live right now”.

At that point he really took me seriously which goes to show that you need to be prepared with all the necessary collateral before you pitch the sale. I doubt he would have taken me seriously if I didn’t have a design to show him right there on the spot.

After I showed him the design I got his contact information. He told me to email him the design and hell work on getting it live.

I had no intention of JUST sending him the design. I wanted to close the deal and get the filter live as soon as possible so I sent him this well thought out proposal with a pay now button right on the document.

To create this document / contract / invoiced I used a software called PandaDoc. I am a huge fan of PandaDoc because it combines all the information you need to close a deal right in one single document, which was exactly what I needed for this instance.

So the next day after meeting Zach at the bar I texted him and said nice meeting you tonight and reassured him I wanted to get this filter live ASAP. I said I would email him the filter design and a proposal which I did later that day … not even 24 hours after I had met him.

So here I come storming into the bar, showed the marketing manager a beautiful Geofilter, and the next day sent him a invoice for the filter. I did everything at lightning speed which showed him I mean business.

2 days later on Monday Zach emailed me back and said he was going to meet with his “guys” about taking the filter live and would let me know his decision after his meeting on Wednesday. The problem with that was I had no intention on waiting until Wednesday or leaving the decision up to his “guys”. So I did some research through the bar promoters and found out Zach was going to be at the Funky Monk on Tuesday the night before his meeting.

Obviously I showed up that Tuesday night and did my last bit of selling before the meeting the next day … needless to say I got a call on Wednesday afternoon thanking me for the design and got an email confirmation that night confirming his payment.

I feel like I played my cards extremely well in pursuing this deal and I’m glad I did because just 5 weeks in the results are on FIRE for the Funky Monk Geofilter. Luckily for them I’m a savage salesmen.


UniSave Sales & Marketing Strategy Deck

My buddy Davis is in the beginning stages of starting his college meal plan app called UniSave.

During these beginning stages you need to explain your concept to investors, potential team members, and anyone else who needs to understand your idea. He has an upcoming meeting with a potential developer he needs to win over to his team. To make sure he is prepared for his meeting I created this quick and simple deck that lays out the marketing plan for the business.

It’s nothing fancy, but I believe it still does the job of communicating the idea efficiently on paper.


UniSave Wire Frame

Davis Richardson is a long time friend and business associate. He has an idea for a meal plan app he wants to start at Berkeley and reach out to me for some help getting it off the ground.

Davis has been hard at work on the business plan among many other things. After many meetings he tracked down a qualified developer to make the app. But before he could proceed he needed a basic wireframe to present to the developer. In order to get that task done he reached out to someone he knew could get the job done …


A Pitch To GoPuff

The new company I am starting revolves around having influential college students promote local businesses with Snapchat / Instagram location tags and geofilters on their stories.

This concept is very new in my head and I have not yet come up with a name for the company. In this deck I needed to send out to GoPuff I used the name “GeoDaddy” because it relates to GeoFilters. But more important than the name is the concept of the pitch which I laid out very simply in these 6 slides that I designed.

 

To properly pitch this to GoPuff I located their warehouse in Tempe and showed up with a printed copy. I always try to show up and give my pitch in person when possible. Emails simply don’t do the trick, especially when they don’t know you.

I gave the warehouse manager the pitch who loved it but said I would need to wait until the marketing head of Arizona gets back from vacation to move forward. So the next day I went back and dropped off this letter.

Now that GoPuff has the collateral they need … I will keep pushing until I get a hard yes or no.


Skateland USA Graphics

My fraternity is having an 80’s themed social event at a roller rink and needed a promotional graphic. This is what I came up with.


Game Day Graphics

My fraternity is hosting a tailgate for the upcoming game against SDSU. In order to properly promote the event I created an event graphic with the details as well as a Snapchat geofilter.


GeoDaddy Sales Deck

I have had this business concept in my head for the last few months and I want to take it and turn it into a business. I most likely will not call it GeoDaddy, but this deck’s intention was to put the idea on paper.

The basic idea of this business model is to use influencer marketing on a micro scale to help bars and restaurants around college campuses get more customers.

This is the first of a few drafts. Hope you enjoy.


Doner Dudes Photos

Doner Dudes is a new restaurant in Tempe. They just opened and students don’t know anything about them. They have an Instagram account but they haven’t posted any content that students would pay attention to. That’s wear I offered to help them out.

I walked into Doner Dudes randomly one night and talked to the owner. I showed him his Instagram account and told him he could be doing way better. I said if he would give me and my friends a free meal we would come in and take pictures that he could use for his Instagram.

The next day we captured these:


StevieEmerson.com Custom Website

Visit Stevie’s Website @ STEVIEEMERSON.COM

Stevie Emerson is one of the most talented individuals I have met. He is a comedian at heart and a wizard with the camera and visual effects. The dude can do it all.

He was the one who filmed all the University Saver commercials, so we had worked together in the past. He is interested in pursuing a career in Comedy and wanted a website to represent himself. I build this for him by hand in Adobe Muse and I think I did a very good job for him.


3 Words. AZ Fun Services!

Halloween w/ University SaverHalloween is right around the corner. Good thing University Saver's got you covered with 15% off all costumes at Arizona Fun Services. Posted by University Saver on Sunday, October 23, 2016